Facebook’s events’ RSVP earlier had 3 responses – Going, May Be, Not Going. Lately, I have started seeing the responses as – Going, Interested, Can’t Go.
- The change from May Be to Interested may not mean much as both are non-confirmatory but Interested is more positive than May Be.
- Changing Not Going to Can’t Go is a major change. Can’t Go already has a sense of willingness to go but declining due to uncontrollable circumstances. The aim of the event RSVP is to capture data for the host in the most positive way, and this change will enable more people to respond without hurting the host’s sentiments or feeling guilty about it. Facebook has done this earlier also.
The UX of Social products has a lot to do with copy writing. Those little changes will make all the difference in engagement rates. Read more here.
Update: Facebook has 2 sets of responses depending on whether the event is public or private. This makes the detailing all the more interesting.